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This Month |
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November 2004 |
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Spectrum Video & Film 14505 N Hayden Rd Scottsdale AZ Phone: (480) 951-2447 |
TriVita Balanced Woman
infomercial Spectrum
Video & Film shot TriVita’s latest infomercial featuring the Balanced
Woman product at Ellison Media’s audio studio. Using creative lighting, the
three-camera shoot made the studio come alive to give the look of a radio
program in progress, with both the host and doctor fielding questions from
listeners. Videotaping during a radio show saved the time and expense of
flying the doctor in for a separate TV taping. We’re looking forward to
working with TriVita on a new infomercial for Energy Now. __________________________________________________________________________ Van Chevrolet New & used car
infomercials In true "American Revolution" style, Spectrum has created the Van Chevrolet TV show for AutoMedia, Inc. With the look and feel of a national show, Van Chevrolet showcases the new Chevy line and its used car inventory. Using the Van sales force as talent for the used cars and a striking model with the new vehicles, Spectrum created a format that is updated twice monthly to keep it current. Airing weekly on Cox Media, KPPZ and KAZT, Van Chevrolet has more than recouped its investment for this project. We expect other dealerships will follow their lead. _____________________________________________________________ Swiss America Counter-Terrorism DVD Dave Bradshaw from Swiss America chose Spectrum Video & Film to edit its latest project. It addresses what average citizens can do to minimize their exposure to the growing threat of terrorism in the U.S. and abroad. With an inspiring intro by Pat Boone, plus CNN and MSNBC inter-views with Swiss America CEO Craig Smith, this informative DVD drives the message home. Go to their website, www.swissamerica.com and click on Media Center to see commercials we worked on including the latest, Competition is Healthy. My Horizon Pictures International Health -
Super Silver My Horizon Pictures set up shop in the Spectrum Video & Film studio for a recent infomercial on Super Silver, a health product. This was an excellent example of a three-camera shoot by outside professionals using our in-house studio and equipment. Using Spectrum’s first-rate studio, the pros from My Horizon Pictures produced excellent footage. Holsum Welcome to Holsum Holsum Bakery, a long-time Spectrum client, wanted a makeover for its New Hire Video. Dee Ann Kinkade produced an excellent video titled "Welcome to Holsum" with an animated version of Mr. Slice, the company mascot. Featuring President Ed Eisele for the introduction, the video also included personal stories by associates with more than 25 years service at Holsum. What a great company to work for! ____________________________________________________________ Pinnacle Nissan Mark Grace
green-screen shoot The celebrities just keep coming to Spectrum Video! This month, it was Mark Grace, the former Diamondback turned color commentator. Spectrum's state-of-the-art green screen capability was perfect for Pinnacle Nissan's latest broadcast promotion. Mark was also featured in an informative piece shot for the dealership's sales team. Working under a very tight deadline, Spectrum edited the piece and sent it back to Pinnacle Nissan the same night. Powerhouse Mark Grace can work first base for the Spectrum team any time. Phase 2 Three years of Phanatic TV Time sure flies when you're having "phun." Phase 2 has just celebrated the third year anniversary of its monthly news program, Phanatic TV. That adds up to 36 consecutive episodes of employee recognition, corporate news and upcoming events. Congratulations to Phase 2, aka "The Deuce." Next Time In the
next issue: We'll spotlight the progress on our new building. Construction of the shell will be completed in December! Spectrum will supply the crew and equipment to Fender Corporation to shoot guitars and amplifiers in conjunction with Hewlett Packard for a new concept in music. Follow up videos for Employee Safety and Current Programs are also in the works for Holsum Bakery. TriVita has plans for more infomercials for the new year. Spectrum Video and Film has it all going on - stay tuned!
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